Shel Horowitz speaks on how to profit from your commitment to ethics and the environment

I am a:

Speaker

I speak about:

Advertising/Public Relations, Best Selling Author, Branding, Business, Business Growth, Business Trends, Coaching, Communication, Community Relations, Competition, Consulting, Consumer Trends, Consumerism, Corporate Responsibility, Customer Service, Dealing with Difficult People, Empowerment, Environment and Green Movement, Ethics/Integrity, Future, Information Overload, Marketing, Media, Networking, Partnering/Strategic Advantage, Presentation Skills, Social Entrepreneurship, Social Networking, Strategic Planning, Volunteerism/Community Service, Writing

Other Topics I Speak About (not listed above)

Business Ethics, Ethical Marketing, Green marketing, Frugal Marketing

My Bio:

A marketer since 1974, Shel is an expert on affordable, ethical, effective ways to spread your message. Shel embraced the Internet in 1994, and put up his first website in 1996. He now operates 12 websites, five webzines, a blog on ethics, and four ezines.

In 2002, in the midst of the business ethics crisis at major corporations, Shel drew on his three decades in marketing to show that it is not only possible to be ethical in business, but that the companies with the highest ethics are actually the most likely to succeed. His sixth book, Principled Profit: Marketing That Puts People First, was released to critical acclaim in 2003 and won an Apex Award; it has been republished by major houses in India and Mexico. Four of his other books are also on marketing, including Grassroots Marketing: Getting Noticed in a Noisy World and his latest book, Grassroots Marketing for Authors and Publishers. His eighth book, Guerrilla Marketing Goes Green: Winning Strategies to Improve Your Profits and Your Planet (co-authored with the legendary Jay Conrad Levinson) will be published in 2010 by Wiley.

Drawing on his success with a local campaign to block an unwanted mountaintop development--which all the "experts" said couldn't be stopped--Shel launched the international Business Ethics Pledge campaign in 2004. His ambitious goal: to create a "tipping point" to end crooked business practices once and for all.

What I do best:

Show how ethics, Green principles, cooperation and focus on customer delight lead directly to business success

Demonstrate a wide range of affordable ethical, and effective marketing techniques

Help people identify and harness working partnerships to greatly expand their business

Turn unpublished writers into published authors

I charge a fee of:

$1500-$5K

Some notes on how I charge for my services:

$5000 plus expenses for a 60 to 90-minute session, including Q&A